There’s a moment – just before she takes the stage, when the room quiets in anticipation.

In that moment, she shapes what’s possible.
Matches
the moment.
Magen McRoberts on stageMagen McRoberts speakingMagen McRoberts at event

You won't find her center stage for long.

She’s already moving, shifting the energy in the room, bringing a story to life, matching the moment.

Magen at galaMagen McRoberts at eventMagen event photo
You won’t find her center stage for long.
She’s already moving, shifting the energy in the room, bringing a story to life, matching the moment.
Speaker
Performer
Educator
Strategist
Creator
Storyteller
Fundraiser
Storyteller
Creator
Strategist
Educator
Speaker
Performer
Strategist
Speaker
Storyteller
Fundraiser
Creator
Speaker
educator
Fundraiser
Presenter
Speaker
educator

Magen McRoberts believes an audience is more than a headcount.

They’re a collective, a pulse that’s waiting to be heard, felt, and seen.

When ideas, innovation, and curiosity need a catalyst to help take shape, Magen is there-listening, responding, and activating the audience one breath at a time. 

From
Our Clients

Working with Magen completely transformed how I approach public speaking. What felt overwhelming and nerve-wracking at first became clear and manageable as she helped me organize my thoughts, refine my message, and build real confidence. Her approach gave me a practical process I now use in presentations, employee reviews, interviews, and more. Magen’s firm yet calming presence, combined with her authentic experience and proven approach, makes her an exceptional coach I wholeheartedly recommend.
Katherine Garcia

BaySix Owner/President

We’ve worked with Magen McRoberts since 2022, and she has played a key role in helping our signature fundraising events raise hundreds of thousands of dollars for cancer research and patient care, increasing event income by over 25% through her strategic and engaging approach to live fundraising. What truly sets Magen apart is her ability to pair strategy with heart. She takes time to understand the mission and audience while serving as a collaborative, proactive, and strong partner to our staff, volunteers, and leadership.
Amanda Benedict

Amanda Benedict, Emory Worship, Managing Director, Development Events

Hiring Magen was a game changer for us. Although Wine Women & Shoes Sarasota was already a strong, long-standing fundraiser, her thoughtful planning, mission-focused messaging, and authentic connection with donors helped us TRIPLE our live auction and paddle raise revenue in just two years. We truly see her as a critical valued partner in our fundraising events.
Michelle Kapreilian

Michelle Kapreilian, Forty Carrots Family Center, Chief Executive Officer

Working with Magen and Katy was an absolute pleasure! They were true partners from start to finish, guiding key decisions, strategizing for success, and bringing incredible energy and expertise to our Reins of Hope event. Magen felt like an extension of our team while Katy ensured everything ran seamlessly behind the scenes, and thanks to their partnership, our event was a tremendous success.
Chastain Horse Park

Chastain Horse Park

Season of Hope, which has raised over $3M to date to support Marcus Autism Center, experienced a record-breaking year for giving in 2025, my first time working with Magen, and I firmly believe her involvement made the difference. She immersed herself in the mission, captivated our guests, and alongside Katy brought organization, energy, and passion to the planning process, inspiring both our donors and our team.
Ashley Miller

Ashley Miller, Development Officer, Annual Events

Building a business (and a family) in the family business

A duality that I quite enjoy.

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A very common question with a very real answer.

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Discover and Uncover

If you’re in sales, you’re probably familiar with the discovery process.

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You need someone who sees the whole room –

and the whole reason behind it.

Someone who can carry the pressure and still make it feel like champagne and candlelight. If you're building something worth believing in, and looking for a storyteller to help your brand shine, you're in the right place.

When you're ready for a shift- I'm here.